Posts tagged nonprofit marketing
Plan smarter in 2026 🚀
Plan smarter in 2026 🚀

I’m not the first person to tell you that more change is coming. 

We need to take all the skills we’ve developed over the past few years and be nimble. 

Right now, we’re telling most of our clients to create a three-month communications plan instead of an annual plan. 

Simplify by breaking the work into quarters and be honest about what’s realistic with your capacity.  

Here’s how to make it happen.

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Communications Campaigns, Nonprofit Communications, Hiring and PeopleKatie Test Davisstrategic planning, communications plan, request for proposal, hiring consultants, nonprofit marketing, quarterly planning, capacity building, 2026 planning, agile methodology, nonprofit leadership
Scaling a strong, consistent brand message
Scaling a strong, consistent brand message

You are ambitious. 

You want everyone to know your organization – you want the front page of the paper, the brightest billboard in Times Square, every celebrity endorsement. 

You need to ensure you have a strong, consistent brand message. Yet you’re a small nonprofit., so (of course) you’ve got caviar dreams on a tuna fish budget.

You know what we say to that? Keep dreaming big. 

Here’s our guide to making a big brand splash with a small team.

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Brand/Materials Creation, Writing and Messaging, Media Relations, Communications Campaigns, Nonprofit CommunicationsKatie Test Davisnonprofit marketing, branding, brand consistency, core messages, communications strategy, spokesperson training, marketing on a budget, public relations, nonprofit communications, small business branding, brand messaging, storytelling
Your 4-step advocacy playbook
Your 4-step advocacy playbook

It’s not just you. It’s… uh… very LOUD out there lately. 

In a media landscape buzzing with endless options and digital noise, how do you make sure your organization is heard? 

This quick guide will walk you through a proven framework to build a campaign that not only gets noticed, but gets results. 

Let's get to work.

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Communications Campaigns, Nonprofit CommunicationsKatie Test Daviscall to action, audience targeting, nonprofit marketing, public affairs, campaign strategy, advocacy campaign, storytelling, nonprofit, strategic communications, social impact, messaging
How big should your comms team be?
How big should your comms team be?

Here’s a conversation I’ve had many times throughout my career: 

🙋Executive director: How big should my communications team be?

🤔Me: Well… that depends. How much of your mission relies on convincing people to take action?

We’ve seen it all: 10+ person communications teams, and one part-time person communications teams. A one-person shop could be perfect for some organizations, while others need the full comms squad. Here are the key points to consider as you decide how to invest in YOUR headcount.

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About Forthright, Hiring and People, Nonprofit CommunicationsKatie Test Davisnonprofit communications, nonprofit marketing, communications team size, nonprofit staffing, marketing consultants for nonprofits, nonprofit public relations, nonprofit media relations, nonprofit campaigns, outsourcing communications, nonprofit organizational goals, building a communications team