Get social media support that works like a charm and lightens your workload.
Social media that wins hearts — and oodles of shares.
Does this sound like you?
“I know our nonprofit should share more on social media...but I never have enough time to do it right.”
“There are so many social media platforms it’s overwhelming. Pinterest. Twitter. LinkedIn. Instagram. Is TikTok a thing now?? Do we need them ALL? How do we know which ones will actually help us accomplish our goals?”
“What kinds of images should I use? What size? Dimensions? What about the caption?”
“Is there some kind of software that can help make this easier?”
“Social media is exhausting. I wish someone would swoop in and just take care of our whole digital strategy so I can stop stressing about it.”
You’re not alone.
Demystifying and simplifying — or totally taking care of — social media is one of the top requests we get from clients.
It’s true that the internet is jam-packed these days. Which can make trying to stand out feel like a muddy, uphill trudge (in the fog, with boulders obscuring the view).
Also true? The internet, and social media in particular, can spark movements and inspire people across the world to get off their phones and into the community to make a difference for kids and families. Which is the whole reason you do what you do.
You don’t have to spend your life trying to understand “the algorithm”, retweet “on brand” messages 24/7 or hire a full time social media manager.
You just have to know where you want to go. And we’ll help you get there.
Successful social media is what sways the right people to click “sign me up”, what compels your audience to send their friends messages saying
“ooh, check this out”.
Perhaps you...
Need strategic guidance for your organization to launch your social media presence.
Know you’re not doing the best job with social, and you’re looking for some straightforward pointers and a partner to collaborate with.
Represent a foundation that wants to “give” our services to your grantees. (Might we also suggest capacity building?)
Want a digital component for a campaign you’re running — including social media guidance for entire coalitions.
Wish you could turn your digital strategy over to professionals who get you, get your cause and get social media...so you can get back to the parts of your job you’re more passionate about.
Get social media support from Forthright.
Everything you need to run a successful social media campaign — whether you’re starting from scratch or want guidance developing or carrying out the tactics you’ve already got in place.
Here’s how it works:
1 - Together, we get clear on your goals and audiences.
We find answers to questions like: What are you trying to accomplish through social? What have you done in the past? Do you have a strong voice on social media yet?
2 - Next up: arguably the most important step....
(Also, a step we often see left out of social media campaigns). We gather data-backed clarity around the most impactful platforms to reach (and inspire) your target audience. Because not only does each social platform attract a different type of audience — different platforms require different language and tone, too. Local council members aren’t active on the same platforms as millennial parents, for example.
3 - We’ll then give you the support you need.
How much do you want to collaborate versus hand off? Totally up to you. Just need the strategy and to be set up so you can take over yourself? Check! Rather us create the content and get it all posted for you, plus engage with your audience for you? Check, check!
4 - We’ll measure our results and ensure you understand the data.
Our strategy is only as good as the eyeballs we get and the actions taken as a result. We’ll work together to ensure that we’re learning from the data and adjusting as we go.
Every brand, team and campaign is different — but all of our social media support has one thing in common: you’ll walk away with exactly what you need to reach your goals.
We’ve got you covered, from a completed social media toolkit to a full digital strategy, completed postings and an analytics report at the end of the campaign.
“The Forthright team uses data-backed strategies to drive the right audience to the right message. We worked with the team to launch our Capital Kids Report during a very different landscape than we originally imagined as coronavirus took over the country. Forthright’s thoughtful social media strategy and execution led to a huge spike in impressions, along with attention from important partners. Their detailed digital strategy helped us shout our news from the rooftops, ensuring our most important audiences heard it loud and clear.”
— Sarah Dovere,
Vice President, External Affairs at Venture Philanthropy Partners
