As a communicator, I spend a lot of time thinking about how to help our partners create the right messages to reach the right audiences. My goal, always, is helping child and family focused organizations show how their work and their mission align with their audiences’ values and goals.
Right now, that seems like an extra tough thing to do. It feels impossible to read the news or scroll social media without feeling like our country is divided beyond hope, with no chance of finding common ground.
And yet… what if the narrative that our country is divided beyond hope isn't the full picture? What if we’re not nearly as divided as we think?