If you want to gain attention in the ever-crowded online world, you have to put yourself out there. That is, you have to put your face out there.
There’s research that shows using authentic photos of you and your colleagues is not just a powerful way to get people to pay attention – it can help build trust, too.
Here’s four reasons that will convince even introverts like me to use real photos in digital communications:
Read MoreSocial media brought many surprises in 2023. Will 2024 be a roller coaster too? Because my Magic 8 Ball told me “Reply hazy, try again,” I checked in with some of the biggest names in social media to see what they predicted for 2024.
Read MoreWe’ve been so lucky to have such a wonderful group of leaders and communicators to grow alongside. Most small businesses fail in the first three years of operation, so this particular anniversary is really meaningful to me personally as a founder.
Read MoreEven before staying at home became the new normal, video was a top marketing trend. And a recent Nielsen report showed that adults spent at least 35 minutes per day watching video on phones, tablets, or computers.
You can capture some of these eyes by incorporating video into your upcoming communication campaigns.
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