While ghostwriting is absolutely one of my favorite projects, it's taken me years to get it right. (Or should I say write?). Today, I'm sharing some of my favorite best practices.
I’ve ghostwritten for more superintendents, CEOs and leaders than I can count. Here are the steps I never skip.
And for you CEOs and leaders who are getting ghostwritten for – these same tips apply!
Read MoreMy first job after college was at a PR agency.
I was working with – and I’m not sure how else to phrase this – men’s men. Think: veterans starting their own government contracting businesses, construction CEOs, cybersecurity leaders and more. There was plenty of little lady-ing.
But there were also many, many lessons that I’m still using in my career today, 15 years later. I’m including one of my favorites, and some additional best practices, below.
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